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Wyvern Magic, the Natural CRM Choice
18/03/2009
Natural Mat, the providers of natural, safe, sleeping environments for both parents and children have chosed Wyvern Magic as their CRM marketing database solution.
Wyvern Magic will provide a central marketing database storing all transactional data, product enquiry information and provide event driven marketing communications based on customer behaviour through its Campaign Manager Module and integration with email broadcast software.
Using the best raw ingredients, Natural Mat have created a range of hand-crafted mattresses that are superbly comfortable, breathable, washable, non-allergenic and a delight to use - ensuring the best possible nights sleep for baby and parent. Natural Mat are fast becoming the product of choice over standard synthetic baby mattress by many hotel chains across the UK. Their product range includes Baby, Child and Adult mattresses, Nursery furniture, Sleeping bags, Blankets, Duvets and Pillows, Fleeces and Baby Clothing. Wyvern Magic will boost sales by enabling Natural Mat to cross and upsell between product ranges and ensure timely communications with their customers.
Category: CRM Software
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